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Wednesday, April 30, 2008

cool hunter site


Cool.

new golf ad by DDB



Golf Enjoy Everyday ad was created by DDB, London,
Graeme Hall and Noah Regan, producer Richard Chambers.
Director Scott Lyon from Outsider.

specialten 21 new issue out



Online TV

Human rights in China and the Beijing Olympics



Amnesty's new viral campaign

regional vs london




Scamp has a good article on regional versus London creative.
Here is my 10 cents.

Just look at the last 5 years Cannes Grand Prix winners
2007. Toronto Dove. (Ogilvy)
2006. London Guinness. (AMV)
2005. London Honda. (W+K)
2004. London Playstation. (TBWA)
2003. Miami IKEA. (CP+B)

So London is still top by averages but 2 out of 5 are from the regions. I agree the US clients are happy to use good regional creative, why spend half your life on planes when there are usually good agencies in your area.

Are you on the ASA Naughty list

BBC reports. The good the bad and the ugly, in at the No. 2 The Trident ad for most complaints. Surely the more complaints the better the ad. Probably not in this case.

Tuesday, April 22, 2008

No one sees the big gorilla in the room


Ginger Monkey posts on the WCRS recent copying of someone else's work without credit. Most of the argument is around the fact that the campaign's important message of road safety makes it OK to do this. It is never OK to copy someone's work with out crediting them by permission. The best thing to do, is get them involved in the campaign from the start.

Guinness Hands created by Tony & Mike at AMV did this by getting Michael Schlingmann the originator of some test animations to animate the whole ad. It's the right thing to do.

Agencies need to have the integrity to contact the originator and talk to them up front. I'm sure the Professor involved would have been more than happy to help make their film even better. Imagine having the depth of knowledge he would add to the work, it begs the question why would you not get him involved.

This and many other copy cat cases have come to light so quickly because of blogging and web based news. I hope WCRS have the decency to add Prof. Daniel Simons into the credits. I think as a viral film Simon's works better as the low quality footage and scientific experiment set up works well.

Daniels orginal film here
TfL WCRS film here

Monday, April 21, 2008

The Onion



Spoof US news which is so close to the real thing most people believe it. And watching Fox News that's saying something.

Living the dream.

Penguin stories online

Thanks to Nic for this Penguins 'We Tell Stories' using google maps, twitter and blogs.

It certainly creates added depth to the reading.
Some designers are doing a similar thing but with fly posters. See CR blog for details.

Friday, April 18, 2008

Muriel Cooper


http://www.blogger.com/img/gl.link.gif

In a design industry still dominated by men one person stood out to break the cliche. Muriel Cooper. Her mitpress logo is for me one of the best logos ever designed. Taking 7 book spines and moving 1 upwards and 1 downwards is perfect in every way. But as always going beyond the printed world; it is a bar code that means zero as well.

Further work producing books by the designer was the start of what we now know as desktop publishing. Her 1994 work 'word landscapes' made me move into digital design. A decade on designers only started to realise this navigation through flash using action script.

She is a much looked over genius well before her time but approached design from workshop 'make it yourself' practice. As mentioned in the previous post David Reinfurt's article and work on her is a good start in showing the recognition Copper's work deserves.

David's MIT pages







Beauty unrealized roma books

The ever excellent ROMA publications. dot dot dot and ROMA are publishing consistently good work. And for 7 Euros a book.

This edition reminds me of the late Muriel Cooper's work from the Visible Language Workshop at the MIT. Most of the 60s, 70s work was produced on electronic typewriters and was a pre cursor to the desktop publishing of the 1980s. There is an excellent article in dot dot dot 15 by David Reinfurt.

A full post on Coppers work to come.
More links for David Reinfurt's work here
current tv presentation

Art Directors Club Muriel Cooper

Wednesday, April 16, 2008

INT_BA_B2_Poster

doritos campaign





Make your own ad and win £20K
More videos

what kids are not watching TV...



...what ever next.
Digital kids ditch homework for networking
(The Guardian)
British 15-to-19-year-olds admit spending significantly less time doing homework than they used to as a result of their use of social-networking sites such as Facebook, MySpace and Bebo, according to research published today. While teachers and parents will be dismayed, the 2008 Digital Entertainment Survey also makes uncomfortable reading for commercial TV executives. It shows that not only does a significant proportion of the important 15- to 19-year-old audience watch less television as a result of social networking, but that the vast majority of Britain's 15-to-54-year-olds fast-forward through adverts when they watch programmes they have recorded. Read More...

Friday, April 11, 2008