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Tuesday, June 30, 2009
Thursday, June 25, 2009
Remember the teams back home
I had a long chat last night after the awards ceremony about not all creative teams win awards. I have worked in a few agencies where awarded teams are shuffled to the top of the pecking order and others are over looked or pushed out because they don't win awards.
I think this is a stupid way to think of your creative talent. Not everyone needs to win awards, yes it's great to win and get the metal but its the 80% of the hard work on the not so glamorous accounts that pays for the 20% to go to Cannes and win the awards. Teams that work on well paying, effective campaigns should be remembered and share in those awards back at the agency. They should also be invited to Cannes to celebrate the year after as well.
So when you get back with your Lion don't stick it in a box or shelf in your room. Place it in reception for all to share and see, with out the bread winners there would be no Cannes at all.
Tuesday, June 23, 2009
best job in world clearing up
Monday, June 22, 2009
Zumpthor Architour
http://www.mimoa.eu/
archilogical
Im Feld
CH-7306 Fläsch
Switzerland
vineyard
Seilerbahnweg 17
7000 Chur
Switzerland
Das gelbe haus by valerio olgiati.
Via Nova 37
7017 Flims
Switzerland
Chapel by zumthor
Caplutta Sogn Benedetg
Sumvitg
Switzerland
How to get there? Take the car to Sumvitg in the canton of Graubünden. In this village is one road up to San Benedigt (different ways to write). It's about a km tough climbing for the car. In San Benedigt it is easy to find your way to the church.
Barn house by zumthor
Gugalun
7104 Versam
Switzerland
Wednesday, June 17, 2009
Thursday, June 11, 2009
Highline is OPEN
waitrose essentials campaign
really like the simplicity of this Waitrose campaign. I noticed it the other day when I looked at my orange carton and then bottle of milk in the fridge. The illustrations are really 70s in feel and basic but work.
The digital posters and billboards just show lots of these simple items to communicate a strong range for essentials and reasonable prices. Good example of product to advertising working together.
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